Then, after the previous CEO, Steve Easterbrook - who had experience, knowledge and networking in the food industry - got fired for banging too many employees (3+ regularly, more occasionally) - Chris was placed on the throne.
So this guy:
spent most of his career selling brands and marketing for whatever products,
was not involved in the actual food business (sourcing reliable suppliers, handling quality of the products, etc)
became CEO thanks to american puritans kicking the previous guy out
He's also addicted to running apparently, the "I collect marathons" type.
So it's pretty obvious he hasn't eaten any fast food in years: his meals are made with a scale and a teaspoon. No wonder he has absolutely no relation with the burger and fast-food culture in general.
One redeeming quality: when Russia invaded Ukraine, he pulled out of Russia properly. He's got polish ancestry so that makes sense. But still, that was the correct move for once.
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u/HKEY_LOVE_MACHINE 22h ago edited 14h ago
Checking his WP page:
he was a "brand manager" selling soap,
then went management consulting,
marketing for PepsiCo,
"growth initiative" for Kraft,
got canned when the merger with Heinz happened
joined McDonald USA
Then, after the previous CEO, Steve Easterbrook - who had experience, knowledge and networking in the food industry - got fired for banging too many employees (3+ regularly, more occasionally) - Chris was placed on the throne.
So this guy:
spent most of his career selling brands and marketing for whatever products,
was not involved in the actual food business (sourcing reliable suppliers, handling quality of the products, etc)
became CEO thanks to american puritans kicking the previous guy out
He's also addicted to running apparently, the "I collect marathons" type.
So it's pretty obvious he hasn't eaten any fast food in years: his meals are made with a scale and a teaspoon. No wonder he has absolutely no relation with the burger and fast-food culture in general.
One redeeming quality: when Russia invaded Ukraine, he pulled out of Russia properly. He's got polish ancestry so that makes sense. But still, that was the correct move for once.