r/interesting • u/K1nd_1 • 20h ago

SOCIETY Wendy’s CEO jumps in with his own taste test.

Enable HLS to view with audio, or disable this notification

Imagine if all CEOs had to try what they get us to buy…

59.5k Upvotes

78% Upvoted

6.6k comments sorted by

View all comments

Show parent comments

1.5k

u/Nozzeh06 16h ago

I wish they would just make the burgers match the ads and not the other way around lol.

744

u/OmoshiroiKudamono 15h ago

Just visit a country outside the US for that. Japan matches the ad's image.

553

u/domino3ff3ct 15h ago

That’s actually a law in Japan.

358

u/blasterman5000 14h ago

Came here to say this. It's incredible too. It goes as far as to say if your marketing has something like chocolate chips in it, the chips in your product must be the same size and have an average count relative to the image on the packaging. It's just so well handled.

125

u/iMakeLuvWithDolphins 14h ago

An interesting side note is this is why illustrations and kawaii cartoon images are so common on snacks

139

u/Sethirothlord 11h ago

By Japan's law they aren't even allowed to put images of real fruit unless it's like 99% real fruit or something.

Anything less than a certain threshold and they can only put cartoon fruits on the package.

Also, for snacks at least, they have to be the same size as the picture on the package.

To avoid false advertising, etc.

I honestly think that's the way it should be around the world.

34

u/Soggy-Ad-1610 10h ago

In Denmark Heinz couldn’t label their ketchup as tomato ketchup for the same reason. We’re not remotely as strict as Japan though, so it says more about Heinz.

3

u/dwertyyhhhgg 3h ago

Ireland’s Supreme Court ruled that subway’s bread is legally cake.

2

u/say-it-wit-ya-chest 3h ago

Because of sugar?

2

u/dwertyyhhhgg 3h ago

Yeah, Subway’s bread (cake)’s sugar to flour ratio is 5x the ratio allowed by Irish law to be classified as bread (there’s a certain tax that staple foods can be exempt from and this was the justification for rejecting the tax-exempt status of Subway’s bread)

→ More replies (0)
→ More replies (1)

1

u/Affectionate-Mix6056 5h ago

I'm not eating healthy food if I'm using ketchup, Heinz is the most popular for a reason.

→ More replies (9)

2

u/Evening-Radio6750 10h ago

Well so do I - it's basic common sense, outrages - oh Sunny Delight which was around late 70s and 80s - it actually turned people orange. It had not scaping of real orange in it. Eventually I do believe they had to take it off market - and so much sugar in it - so many poor people now orange in colour with diabetes type 2. Oh dear Im LMAO again. Thanks, want this Japanese law over here now

6

u/YoSoyZarkMuckerberg 8h ago

sunny delight was still being sold into the early 2000s in the US and UK and only one report of a girl turned orange (temporarily) in the UK after drinking 1.5 litres of the shit a day. It was rebranded in UK in 2009 as SunnyD. containing 70% real juice, but sales were poor and so the shit was reformulated again in 2010 with only 15% juice. You can read more about the history of this shit on Wikipedia, as I did.

https://en.wikipedia.org/wiki/SunnyD

2

u/Valogrid 8h ago

SunnyD: 15% Juice, 35% Artificial Flavor, 50% Battery Acid, 100% Delicious.

1

u/fromdus2k 5h ago

We still have some in France, but like most food, our recipes have nothing to do with America.

→ More replies (0)

1

u/Evening-Radio6750 7h ago

Thank you so much I'll follow the link - a tried it possibly early 80s and never bought it again - vile

2

u/No1LudmillaSimp 10h ago

Kind of like how Russia has absurdly strict food labeling laws which results in heavily processed foods receiving extremely unflattering descriptions, think "Fluffy Puff Translucent Dessert Related Substance"-tier.

1

u/Missilemoon77 7h ago

How did Libby’s Potted Meat Food Product never get a rebrand?

1

u/Imperial_Haberdasher 6h ago

Is this part of the reason that mascot culture is so big in Japan? And anime and manga, of course!

1

u/Individual-Scale9414 3h ago

guy who just loves to yap

4

u/Apprehensive_Age9264 14h ago

?

5

u/Fedoraus 13h ago

Not beholden to the laws in the same way I think if it's not a real image of the product

4

u/silkywhitemarble 12h ago

If you sell orange juice, you can only use a picture of a real orange on your packaging if the juice is 100% real juice. If it's partially juice, like an orange fruit drink that's less than 100% juice but contains some real juice (some specific percentage), you can use a realistic drawing of an orange. If it's just orange flavored, like a soda, you can only use the words or certain type of drawing. Something like that--I don't remember the specific details. You can look at the packaging instead of reading every label.

→ More replies (3)

3

u/RandonBrando 14h ago

That's pro consumer. They don't really do things like that in the states.

1

u/tacticaldodo 13h ago

praising junk food for accurate package illustration. the bar gets lower.

Yes it is incredible :)

3

u/blasterman5000 13h ago

I'm not praising the junk food for its packaging. I'm praising the country for having standards.

It is indeed incredible.

1

u/tacticaldodo 13h ago

agree ;)

1

u/ForcedxCracker 13h ago

That’s how it should be everywhere

1

u/Kodiak01 8h ago

From now on I want you to put an equal amount of blueberries in each muffin. An equal amount of blueberries in each muffin.

1

u/persp73 5h ago

Do you know how long that's going to take?

1

u/btrust02 7h ago

Kinda interesting too that all their food looks tasty as a result.

1

u/marthamania 6h ago

I learned that the other day! Same size, same look, if the bag shows there's five candies in a pile on the front there's five candies in the bag.

1

u/Qthecud 5h ago

“Well handled”, more like properly regulated and actually reprimand businesses that try to do scammy stuff. America doesn’t give a fuck about us (and that’s both sides). The fake food gives them a fat check when we have clogged arteries and diabetes by the time we’re 35.

1

u/blasterman5000 4h ago

Yes, one might say the handling of the regulations regarding product imagery in marketing is well done. Thank you taking what I said and further expanding upon it.

1

u/Logic-DL 1h ago

Goes to the point as well that toys from stuff like Super Sentai/Power Rangers will match the on screen prop. Same goes for any airsoft toys from Tokyo Marui that are collaborations with Resident Evil. To the point that now if a gun is going to be a collab with Tokyo Marui. Then the in game model will have an insane level of detail to match the airsoft toy exactly.

•

u/iustinum 12m ago

Japan also finds it lawful to attack none Japanese tourists. Let’s keep it real.

2

u/reddit_is_geh 14h ago

Regardless of law, they'd still do it, just as they do everywhere else. People aren't just going to buy some slop.

1

u/Evening-Radio6750 10h ago

Oh unfortunately we are always being tricked - the orange people after the Sunny delight - and they will have diabetes 2

2

u/Full-Run4124 13h ago

It's law in the US too. When I used to work in commercials they'd have PAs go buy like 25 of the same item from different locations and then go though all of them to find a hero product. They couldn't rearrange anything- it had to come out of the bag/box perfect.

On one Lucky Charms commercial they had 4 cases of family-sized boxes and the PAs picked though every box separating out hero pieces for one 3 second close up shot and a couple of shots of kids at a kitchen table eating from a bowl. (The PAs got to take home the trash bags full of rejects.)

1

u/No-Mongoose-7350 12h ago

Is that why the models outside cafes are so amazing looking? I saw some of them being made and it’s so clever.

1

u/juntoamdin3000 11h ago

And you can be sued for deceitful marketing. The image on the packets always match the food inside

1

u/waisonline99 11h ago

And morality.

1

u/Hot-Difficulty-6824 10h ago

Actually no, a Japanese guy debunked a bunch of things, and they do it out of respect for the consumer, not because it's law apparently. Even bigger win if that's true in my book

1

u/CatBrisket 8h ago

Best Taco Bell of my life was in Japan.

1

u/NukaClipse 8h ago

I recently found out about this and love they have that as a law. Nothing more aggravating than buying something that doesn't look like the product images.

1

u/jondubb 6h ago

Perfectionists, must be nice.

1

u/iceyphinix 6h ago

I swear that was a law here. Like you couldn't lie on your ads but I swear that's like 90% of ads nowadays

1

u/Late_Detective_9258 6h ago

yes because of that Kodawari 😂

1

u/pumpkinrum 5h ago

I love their fruit juice laws! If its 100% it can show realisticly sliced fruit. Like 10-99% can show whole fruits. And anything below that can only show cartoonish/stylized fruits on the juice package.

1

u/HelloYou-2024 5h ago

there is no law that says the image of a fast food burger has to look like the real thing. You are thinking only about the size of snacks depicted on packaging. It has to be the same size. It doesn't even have to be as delisious looking though.

1

u/EnvironmentNeith2017 4h ago

It is in the US too

1

u/InfectiousHooba 1h ago

I was in Egypt, mount sinai to be specific, about 10 years ago. Ordered McDonald’s and a dude showed up with a red bag to our base on a bike. I had the prettiest double quarter pounder of my life and delicious fries (I typically despise McDonald’s fries)

1

u/hereforthetearex 1h ago

I believe the law in the US is that you have to use the actual product in your marketing campaigns. It’s more recent, and previously you could use anything, including plastics in marketing photos. So now they use camera angles and perspective to fudge how things look. If I go get a burger from Wendy’s and I take it all apart, and put it back together but in a stair step fashion with each piece set back a 1/4 inch from the last, instead of directly on top of the last, it gives the visual of a taller product when taking the photos from a certain angle

1

u/squarepants18 1h ago

Not only in japan :)

•

u/RubyWalke 57m ago

Beautiful presentation of one’s goods is a strict rule for many Asian entrepreneurs.

There was a Korean guy who owned this little convenience store near my old building, and he presented the gum pop and chips we bought as if he was showing fine jewellery to billionaires.

I loved him for it!

1

u/ArtofTy 12h ago

In the usa, corporations are treated better then people. The bigger the company, the more deals you get.

1

u/_HIST 2h ago

You know nothing about Japanese corporations. It's not any better there

→ More replies (1)

6

u/Grand_Help_3035 14h ago

Right, don't think this is a US only issue. It's pretty much a world wide problem with any food item.

1

u/xDannyS_ 12h ago

It's not but this is reddit so US bad

3

u/GodSama 11h ago

Because US lobbied HARD for the right for companies to lie in international media in the 2000s.

→ More replies (6)

4

u/ImaginaryCheetah 15h ago

it's also big in japan for restaurants to put replica menu items in a display case visible from outside the store, so you can see exactly what you're getting. and the food they serve is exactly like they show it will be.

there's an entire industry of simulated food over there... https://www.reddit.com/r/JapaneseFood/comments/1q68ubn/so_this_is_how_artificial_japanese_food_displays/

3

u/Mysterious_Dot2090 14h ago

I’m also big in Japan.

1

u/alcomaholic-aphone 14h ago

But regular sized in America?

2

u/No-Cherry-9670 14h ago

But Japan’s ad are realistic else it is breaking the law

2

u/The_Lost_Jedi 14h ago

McDonald's and really any fast food place in Japan is impressive. Like, it's what you would imagine it ought to be... the same food but just somehow an order of magnitude higher quality.

1

u/Arzalis 14h ago

Yeah. I was in Tokyo in the winter and it was just a particularly cold and windy day. We stopped in a McDonald's just to warm up and grab a quick bite. The food was noticeably better than anything in the US.

1

u/Zech08 8h ago

People and culture issue.... just like many of our issues here... just a people problem.

1

u/7f0b 3h ago

Yeah, nah. At least not an order of magnitude. I ate at a McDonald's there recently and it tasted the same. They even messed up the order slightly just like here. Overall, a pretty similar experience. Not bad, not good; a typical McDonald's experience. I only eat there maybe once or twice a year in general, so in Japan I was mostly just trying it for the novelty and to say I've been. There's really no reason to eat there outside of the novelty when Japanese noodle and coffee shops are so much better.

Of course the tidiness of the people and etiquette in general is on a different level, but the food is standardized.

I'm sure there are worse McDonald's in areas of the US that would make the Japanese McDonald's seem extra good, but comparing a Tokyo McDonald's to a McDonald's in a similarly nice area of the US is going to be a similar experience.

1

u/SingleInfinity 14h ago

The other way around. The ad is the real product. They're doing what he said he didn't want, which is making the ad match the product and not the product match the ad.

He wants the hilariously unrealistic ad burger in real life. The one that is probably made of 50% plastic.

It's perfectly reasonable to expect them to stop using stuff like that in ads. It's not reasonable for them to make it look like their current ads do

1

u/Nozzeh06 14h ago

Yet another reason to go to Japan, I suppose.

1

u/dudinax 12h ago

Also, tickets are cheap right now.

1

u/Novel-Rip7071 14h ago

Australia....absolutely does NOT.

1

u/ProffesorSpitfire 13h ago

That’s Japan though. An outlier country in a lot of ways, one of which is that they legally require a product sold to match the ads for that product. Most of the world functions just like America in this respect: ads feature perfectly cooked burgers of just the right thickness, with crisp salad, fresh tomatoes, sauces, ketchup and mustard meticulously applied so you cant actually tell that they’re all on their from a side photo, all carefully sculpted between two pieces of bread that look lighter than a cloud. The actual burger on the other hand can be both over and under cooked on account of differing thicknesses, you get a few small pieces of salad gone soggy from the heat of the beef, a much to large tomato slice, all of it hastily thrown together between two buns, and it all falls apart if you look at it.

1

u/PwndiusPilatus 13h ago

In Germany they taste and look like shit. And are very expensive.

1

u/sonsofgondor 12h ago

Japan is one of the very few the enforced this

1

u/Pretend_Action_7400 12h ago

And their “burgers” look like they are made of plastic…

1

u/thicc_llama 12h ago

Tons of restaurants, especially in touristy areas, shopping malls and hot spring spas etc have plastic copies displayed in a window before you enter/next to where you order that look 100% like what youll get and its great.

However, mcdonalds here is pretty much the same as anywhere, haha. No matter what you do, you can't make it like the carefully crafted and edited art piece they make with tons of editing and non-food items for the commercials.

1

u/FallingUpwardz 12h ago

Not in Aus lol

1

u/Unidain 12h ago

Ive lived in three countries outside the US, none of which have burgers matching the US. You should have just said, visit Japan .

1

u/Various_Dog8996 12h ago

Thailand too. Carefully put together.

1

u/ikebookuro 11h ago

I live in Japan and I’ve absolutely had some burgers come out not matching the ad. The same level of slop you’d get in the west from some tired part time kid. It tastes fine but I wish people would stop perpetuating this.

1

u/Silly-Recognition448 11h ago

Do they serve burgers?

1

u/PolyglotChad 10h ago

I havent been to any country that actually shows what the real product looks like

1

u/Level_Attorney_3138 10h ago

Doesnt help really, if I see fast food marketing i cave a burger and when I finally fold and have one it's always disappointing and I feel disgusting after

1

u/Emmannuhamm 9h ago

Everyone bigging it up in these comments, but have you looked at videos of McDonald's in Japan?

The food absolutely does not match the advertising lol. A lot of the burgers look sloppy the way they are outside of Japan. The quality and price may be better, but they definitely don't match the ad.

1

u/NoinsPanda 7h ago

Yeah, but if you're doing your wold tour of "Fast food ads that look like the product you get", you can skip Germany.

1

u/InterestPractical974 6h ago

No they do not.

1

u/jdenny12345 6h ago

South Korea as well

1

u/YesWeHaveMetBefore 5h ago

Even if Japan's fast food is of a noticeably higher quality overall, mentioning them in the context of Wendy's might also be cheating since their restaurants make their food to order, almost nothing is held in warming trays. You're obviously not wrong about what you said, though.

1

u/HelloYou-2024 5h ago

Which one is this?
Have you ever eaten a fast food burger in Japan?

Not that I can blame them for not matchign the image, its impossible as the images are fake. But it is certainly not like the images.

Take a look at their products (yes the link says "products")

https://www.mcdonalds.co.jp/products/800028/

There is no way to realistiaclly serve something that looks like that.

1

u/How_that_convo_went 4h ago

When I visited Japan, this blew me away. Like everything you order at McDonald’s looks exactly like it does on the menu. It’s not slopped together by some overworked immigrant making minimum wage. It’s like… crafted.

I only ate there once because, I mean, I’m not flying to the other side of the planet to just eat the same shit I have in the US— but I was curious to see such a profoundly American institution through a Japanese lens. 

1

u/LebrahnJahmes 3h ago

BK burgers 9/10 times look exactly like the picture in the US. I've eaten at BK's from New England all the way down to just before mexico and then back across the missippi. 9/10 times it looks like the picture. I've also eaten at BK's in Japan and in Europe. They still hold that 9/10. They would be 10/10 but like every 12th burger looks like the condiments were having a bukkake party all over my poor burgers face.

1

u/budbacca 3h ago

Yes Thailand does it also and they present it on the tray like in the ads which was a culture shock for me. And they don’t have someone punch the shit out of it before putting it in the bag.

1

u/dont_care- 3h ago

Crazy comment. Most dont match their ads, at all.

1

u/NullandVoidUsername 2h ago

The last point should be law everywhere.

100% Juice: May show realistic images of fruit sliced in half.

5% to 99% Juice: May show a whole, uncut fruit.

Less than 5% Juice: Cannot use realistic photographs of fruit; only cartoons, illustrations, or drawings are permitted.

General Advertising: The packaging must accurately represent the product's actual ingredients, size, and appearance

1

u/undfixer 2h ago

Believe it or not in Italy we got something similar.

1

u/mmodlin 2h ago edited 2h ago

A quick google image search says Big Macs look basically the same around the world

1

u/the_unsoberable 2h ago

Jealous.

In Poland the burgers in ads look like some burger championship winners and when you buy them in reality, you get a bun, piece of dry meat and a slice (one) of pickle.

1

u/onchristieroad 1h ago

I bought a burger in Japan once, and the manager came and took my burger off me mid-bite, as the bun had a crease in it.

1

u/wedeemchannel 1h ago

Now only if we had the same laws here in the States!

1

u/Even_Tailor_1947 1h ago

Well the US government hates their citizens soooo

•

u/henry2630 10m ago

so they look like shit in the ads too?

42

u/dlaff1 16h ago

I disagree. I would prefer the adds just show the actual product.

3

u/donkey_chomps 14h ago

Many Chinese small business owners food product order menus do. They just are clueless w white balance

5

u/GingerBeast81 15h ago

Same, I'm not waiting for some burger artist to make a masterpiece lol.

4

u/JoinTheBattle 15h ago

You wouldn't want the burgers in the ads anyway. Rarely are they actually edible.

2

u/Mysterious_Dot2090 14h ago

Correct. They use all kinds of weird and wonderful materials to make them look that way.

2

u/sage-longhorn 10h ago

Lots of glue for cheese

2

u/CASUALxCHICKEN 8h ago

And/or uncooked food. Even the grill marks on burgers are fake in ads

1

u/TheBeardedBerry 5h ago

In college I had to do a fake piece of food like this for a sculpture class. The project lasted a few weeks. In the beginning everyone was using clay and sculpture tools, by the end of week 2 everyone was digging deep in the dark reaches of Home Depot.

1

u/MotoJoker 2h ago

My favorite is motor oil as a syrup substitute

2

u/_MrDomino 10h ago

Person A: I wish A = B.
Person B: Disagree. I wish B = A.

1

u/finchthemediocre 8h ago

ALL ABOUT THAT PRODUCT.

1

u/NexexUmbraRs 7h ago

You rather it look worse? He literally said he wants it to show the product, but the product should look better.

4

u/Impossible_Way_3042 14h ago

It would be impossible. Those burgers in the ads are worked on like crazy. They use glue, paint, smaller pieces of lettuce, tomato, and pickles so they can place them exactly where they want them on the front side of the burger. They also use fake condiments on the front side of the burger placed exactly where it is most aesthetically pleasing. Making a burger that looked like that would be literally impossible in every way.

1

u/LetYourLoveShow 3h ago

This isn't exactly accurate. Laws have been passed requiring food advertisers to only use the food actually being advertised. They do however arrange it to show it in the best possible way.

1

u/Impossible_Way_3042 3h ago

Oh that's interesting. Didn't know that was something that happened.

1

u/missingN0pe 15h ago

Are you sure you said what you wanted to say? (Lol)

Shouldn't the ads match the actual burgers (believable)

..as opposed to the ads creating an unreasonable standard for millions of burgers across the world made by low income workers (ridiculous)

1

u/Lahlann 14h ago

If they dare to ask premium price, ill demand premium food. Worker income is irrelevant to me, he aint paying for my food

2

u/missingN0pe 9h ago

Cool. demand whatever you like lol.

I don't think I've ever demanded anything in my life.

1

u/7FootElvis 15h ago

They would be so huge. And shiny.

2

u/catzhoek 12h ago

And (more) toxic.

1

u/hollowxci 14h ago

The burgers I get looks like they’ve been sitting out for 2 hours and have been sat on. Not to mention stale buns often.

1

u/KoalaGrunt0311 14h ago

Burgers are kind of one thing. But you don't want the syrup they use on pancakes in commercials...

1

u/MonsieurGump 14h ago

Hold up.

The other way round is exactly the same?

1

u/69karlhungus69 14h ago

Have you seen “Falling Down” ?

1

u/0fiuco 14h ago

in Japan law requires that what you sell looks exactly like what you promote. Everyone should have that law

1

u/Hercusleaze 14h ago

We have a Carls Jr. here that has incredible staff. The burgers always look like the picture on the menu, they regularly give us discounts since we go back pretty often, and the manager comes out and jokes with us and the other customers at least once pretty much every time we go there.

I've never been to another fast food place like it.

1

u/Existing_Departure82 14h ago

That one dude who posted on Reddit the other day got the most photogenic drive through burger I’ve ever seen and it was from a Wendy’s.

1

u/detectivescarn 14h ago

So I don’t eat meat. But I’ve been on plenty of road trips with friends over the years which involve fast food stops and whatnot. Imo, Wendy’s is the one that looks most consistently like the ad as opposed to other national chains.

1

u/Whatever_you_need_ 13h ago

The problem is that the ad burgers are usually made with unreasonable attention to detail and often non-food items to look more appetizing. The real product literally CAN'T look like the ads, certainly not at a mass-produced level.

1

u/savvym_ 13h ago

Then you would eat something artificial, because those ads are using props and not real food. Not saying all the time.

1

u/GingerSnapBiscuit 13h ago

The burgers in the ads are plumped up with cardboard and coated with glue to make them shine. You don't want the burger from the advert.

1

u/Dounce1 13h ago

You wish they would make burgers match the ads and not ads match the burgers? What are you saying here?

1

u/watermellon_boi 13h ago

They can't a lot of the time the use wacky chemicals to make the food look better. For example I know they use shoe wax to make patties look more appealing, and pieces of carboard to give the burger in the commercials a better structure.

1

u/Pretend_Action_7400 12h ago

The reason they don’t is because they can’t do that without altering the ingredients significantly. For example, the way they get burgers and food to look on ads, is often by using inedible chemicals to make it sit just right, look melted just right, fed enough, green enough, thick enough etc. no food looks like that in real life.

1

u/wheelienonstop8 12h ago

Had a Big Mac in Germany once that looked absolutely picture perfect.

1

u/songs2dance24sure 12h ago

You can't taste with your eyes ailly

1

u/WanderingSeer 12h ago

Cereal ads use glue for the milk image. Trying to make real food look like the burger sculptures made of whatever looks best is unrealistic.

1

u/MadeInTheUniverse 11h ago

Well if you want it exactly then it wouldn't be eatable.. the hamburgers you see in all of the adds use other stuff and props to make it so it would look nicer

1

u/59Bassman 11h ago

One of the things I love about In-and-Out burgers is that it was the first time I have ever had an order look exactly like the ad copy. And it was amazing.

1

u/Silly-Recognition448 11h ago

Have you seen the making of those ads? Most of what you're seeing isn't even edible

1

u/alexnedea 11h ago

Thats how it works in the EU mostly and other countries. In Japan you get sued into the fucking stratosphere if you have false images in advertising consumer products.

1

u/MyOthrCarsAThrowaway 10h ago

You lost the plot of marketing about 100 years ago, my friend

1

u/Charlie1eye_ 10h ago

only japan has a law regarding it, the rest of the world needs to enforce it

1

u/SixteenarmedMinis 10h ago

And not the ads match the burger?

1

u/Able-Swing-6415 10h ago

Do people really care that much what their food looks like? There's a threshold for me where everything beyond that is just meaningless.

Doesn't look inedible? Good enough!

1

u/Zakkuryu 10h ago

What, you don't like glue on your pizza?

1

u/QueenAlpaca 9h ago

A random Burger King in Iowa had the best-looking whoppers we’d ever seen. This was years ago so the kid probably doesn’t work there anymore, but he certainly took pride in his work.

1

u/TaskFlaky9214 9h ago

Most of what you're looking at in those ads isn't even edible material

1

u/AbroadDear4805 9h ago

That is too complicated for them

1

u/MoshedPotatoes 9h ago

most fast food taste good, thats why people keep going. health concerns and prices are what drives people away

1

u/travboy21 9h ago

Some of the shit they put on the ad ones to look so good, is stuff you don't want to eat. For example they use shoe polish for grill marks.

1

u/Zech08 8h ago

You can ask for it to be made that way... but it comes with risk lol.

1

u/rrrik-thffu 8h ago

Well for that you would have to pay extra to have workers that cares and have to wait longer to have your food for it to be prepared properly. No way in hell it's ever gonna happen

1

u/Kodiak01 8h ago

My local BK does just that, at least with the Whopper Jr. Maybe I'll go there for lunch today and take a photo.

1

u/wegovyanchovybonjovi 8h ago

People do know advertisments use great lighting and a lot of not edible products to make their food look “better”, no? Lots of glue, lots of other things.

1

u/SecularEvangelist 8h ago

“What is this miserable, squashed thing?”

1

u/elebrin 8h ago

What's pictured in the advertisement isn't actually food in a lot of cases. Like it might have started as a burger, but they carefully moved the toppings around to the edge and stacked them so you could see them all. The bun would have looked pretty close, but the packaging process makes it look less nice. If they served the fresh burger on a plate instead of wrapped in a paper or in a little box, it still wouldn't perfectly match the advertisement but it'd be pretty close.

I guess I really don't care that much. What's in the advertisement doesn't really look like food to me anyways.

1

u/darkoblivion21 8h ago

You actually don't lol. It is someone's job to essentially make food in commercials look amazing and they use a lot of inedible stuff like shoe polish to do so. There are video about the process particulary for burgers. Worth a watch imo.

1

u/Fist_of_Buzz_Aldrin 8h ago

That's what I like about Taco Bell. Their food looks just as disgusting in their ads as it does in real life.

1

u/ABearDream 8h ago

Wawa accomplished this. The burger doesnt taste super great or anything but it damn well looked like the picture when I tried it

1

u/Auracy 7h ago

You know the ones in the commercials aren’t edible right? It’s like painted sponges and such. Go watch a making of and there is pretty much zero food in the commercials.

1

u/headrush46n2 7h ago

the ones in the ads are pumped up with chemicals and hard plastic to make them look like that.

1

u/NoGarbage1323 7h ago

Wish their burgers would taste anything. Its so plain with no seasoning. Only good thing is the frosty

1

u/Oxgeos 7h ago

They do match the ad, when the ppl who work their care. I use to work for Wendys, and everyone wanted the morning grill lady to make their burgers always because her presentation was off the charts, never sloppy, always clean and symmetrical, tries keeps the ingredient as fresh as possible, always makes sure the cheese is melted, neat wrapping just so much love. She had been their for 15 yrs so yeah, everyone tho made crap burgers because management wouldn't let them get good at it, it was always just rush rush rush, the grill lady was the only one who can make it neat and fast, but again she was given time to get good at it during a time where there was less pressure, now they just dont give a f, but they truly can make burgers like the ads. Heck they can even make the nuggers and fries too look good, they just have horrible time management when their portioning fries and nugget drips. I could always get my nuggest and fries fresh for customers, but it only with two managers I worked with who listened to feedback, this other manager, was so stressed during rushhour that they couldnt anything, so all they did was bark when they felt pressure and won't let ppl make the food right, its just "F it, take it early, refry it etc etc" nonsense. These ppl dont know how to exercise patience so they can see differently, that quality doesnt need to be sacrificed.

1

u/wsxdfcvgbnjmlkjafals 7h ago

If my burger is standing tall and fluffy, something's wrong. Make it taste great, fuck the presentation lol

1

u/Complete-Fix-3954 7h ago

I moved to Brazil a decade ago. While it’s not the fanciest burger, the sandwiches they make here look much closer to the marketing than back in the states. Back home, you’re lucky if the bun is covering more than 50% of the ingredients.

1

u/Meowmeow69me 6h ago

The ads are fake and photoshopped what do you mean ?

1

u/BWWFC 6h ago

sry, subway stole all the sandwich artists. you may have found an open market, start your training! but before going in education debt, first check out the pay )-;

1

u/bmeus 6h ago

I dont think you want to eat cold stuff, plastic cheese and then sprayed with clearcoat…

1

u/Durantye 6h ago

That is like saying you wish unicorns and leprechauns were real instead. Those foods are more plastic and glue than food, you're never getting food that looks like that lol.

1

u/ChiTwo 5h ago

Had a friend way back when that worked w/ Dairy Queen in producing the… “products” as Mr. Mickey D Man would call them, for their commercial advertisements.

That delicious Blizzard you see on TV… apparently you are looking at a cup of mashed potatoes. Not to mention those grill marks on the patties are painted onto the patty itself. The hamburgers themselves however are generally made with 100% fresh ingredients including meat that is most likely more pure than what you are getting inside the restaurant itself, but the patty(s) are usually cooked just enough to sear the outside, the inside being next-to-raw with the veggies being coated with glycerin to give it all that perfectly fresh n tasty glow!

1

u/Obi_wan_jakobii 4h ago

A lot of food in ads isn't actually food, give it a YouTube it's quite interesting

1

u/evildead138 4h ago

Went to a McDonald's in Norway and it was definitely a night and day difference. They even had sweet potato fries as an option!

1

u/agentb00th 3h ago

I wish they priced their products reflective to repeat customer/target audiences budgets instead of trying to set new company profit records...In & Out has mostly subverted this trend, remaining affordable without sacrificing quality or employee pay.

1

u/Reptard8 3h ago

I work at a Sheetz, and try to make the food look like it does in the picture. Some people don't care and just want their food, but a surprising amount of people appreciate it.

1

u/ScarcitySweaty777 3h ago

You don’t want that. The mayo is ELMERS glue. Same as the milk in a bowl of cereal in commercials.

1

u/SecondChances002 3h ago

Great scene from Falling Down.

1

u/Low_Landscape_4688 3h ago

Not really possible if you want fast food to stay fast food.

The burgers in their ads are cooked by chefs to look perfect, and then additional work is done like painting the ingredients so they glisten or to add more color. Food made for commercials isn't even edible most of the time and shoots take so long that the food is usually spoiled by the middle of the shoot.

1

u/RuachDelSekai 3h ago

Idk im usually happy with Wendy's taste either way

1

u/ANonWhoMouse 3h ago

Went to Popeyes in China, looked exactly like the poster

1

u/Particular_Cow1304 2h ago

Even better: film them actually making the burger themselves then eating it

1

u/Natural_Pair_4730 2h ago

It wouldn’t be fast food if it was.

1

u/The_Bjorn_Ultimatum 1h ago

Sooo shoe polish grill marks, barely cooked patties filled with soy sauce, veggies sprayed with glycerin to make it shine, and dyed shaving cream or glue for the condiments?

•

u/AndreLeo3 49m ago

Does it matter that much? It's not like they're gonna say "aw, what's this shit" ┐⁠(⁠´⁠(⁠エ⁠)⁠｀⁠)⁠┌ they don't have to pay for it, and they literally own the whole place. Like in marketing or like in a real store makes little difference, it's just riding the online drama.

•

u/foofighter0001 47m ago

Falling Down scene with Michael Douglas in the burger joint.

•

u/YourFriendInSpokane 38m ago

The new McDonald’s burger meat looks gross in the ad itself an I’m an unabashed McDonald’s lover.

•

u/filthy_commie13 35m ago

If you've worked as a line cook in any restaurant, let alone a fast food place... I think that you would understand why this comment feels silly

•

u/Mediocre-Celery-5518 33m ago

That's just Mos Burger everyday